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: Marketing- und Vertriebspower durch Sponsoring: Sponsoringbudgets strategisch managen und refinanzieren (German Edition)

ISBN : #3540295909 | Date : 2005-12-08

Description :

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by Mack Hanan : Growth Partnering: How to Build Your Company’s Profits by Building Customer Profits

ISBN : #0814450601 | Date : 1992-04-26

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by David Maxwell : SEO: Bootcamp: Learning Search Engine Optimization and Website Strategy

ISBN : # | Date : 2016-05-04

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by Kenneth Le Meunier-FitzHugh : Achieving a Strategic Sales Focus: Contemporary Issues and Future Challenges

ISBN : #0198706642 | Date : 2016-08-15

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PDF-ad462 | The main aim of this book is to consider how the sales function informs business strategy. Although there are a number of books available that address how to manage the sales team tactically, this text addresses how sales can help organizations to become more customer oriented. Many organizations are facing escalating costs and a growth in customer power, which makes it necessary to allocate resou… Achieving a Strategic Sales Focus: Contemporary Issues and Future Challenges


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by C. Brymer : The Nature of Marketing: Marketing to the Swarm as well as the Herd

ISBN : #0230203361 | Date : 2008-11-14

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by James Jackson : Content Marketing: Beginner’s Guide for Business and Marketing(content strategy for the web,content marketing strategy,content marketing … social media,seo 2017) (Volume 1)

ISBN : #154646512X | Date : 2017-05-03

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PDF-371ad | Content marketing is good for your bottom line — and your customers Specifically, there are three key reasons — and benefits — for enterprises who use content marketing: Increased sales Cost savings Better customers who have more loyalty Content is the present – and future – of marketing Go back and read the content marketing definition one more time, but this time remove the releva… Content Marketing: Beginner’s Guide for Business and Marketing(content strategy for the web,content marketing strategy,content marketing … social media,seo 2017) (Volume 1)


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by Rosemary Varley : Principles of Retailing

ISBN : #0230216986 | Date : 2014-06-05

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PDF-40e81 | Principles of Retailing is a comprehensive, academic text on Retail Management, which takes a UK and European perspective. It is ideal for both undergraduates and postgraduates studying retailing as part of a Retailing, Marketing or Business degree…. Principles of Retailing


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by Warren D. Hamilton : Pricing Strategy: Tactics and Strategies for Pricing with Confidence

ISBN : #1497357888 | Date : 2014-03-16

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PDF-2290f | Pricing is important to many businesses around the world. The right prices usually result in greater profits, as well as staying within close range of the market and competition. Learn the valuable techniques and skills you need to take your pricing ability to the next level, and get even more success and profit from your business…. Pricing Strategy: Tactics and Strategies for Pricing with Confidence


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by BusinessNews Publishing : Summary: Guerrilla Marketing in 30 Days: Review and Analysis of Levinson and Lautenslager’s Book

ISBN : # | Date : 2013-02-15

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by Verena König : Innengerichtetes, identitätsbasiertes Markenmanagement in Call Centern (Innovatives Markenmanagement) (German Edition)

ISBN : #3834921815 | Date : 2010-02-24

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Persuasive Advertising Evidence Based Principles Armstrong PDF 3615002db

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by J. Armstrong : Persuasive Advertising: Evidence-based Principles

ISBN : #1349511897 | Date : 2010-05-26

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PDF-14ecf | Written by a leading authority, this book is a comprehensive and definitive guide to advertising that incorporates a vast amount of research and expert opinion. It draws upon the evidence to establish principles that can be applied to achieve successful and effective advertising and evaluates all of the relevant attributes and aspects of this…. Persuasive Advertising: Evidence-based Principles


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: Minority Marketing: Research Perspectives for the 1990s: Proceedings of the 1993 Minority Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319173855 | Date : 2015-05-09

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PDF-c44af | This volume includes the full proceedings from the 1993 Minority Marketing Congress held in Long Beach, Mississippi under the theme Minority Marketing: Research Perspectives for the 1990s. It provides a variety of quality research in the field of minority marketing in order to assimilate and enhance knowledge of marketing practices for minority enterprises. It includes papers on various topics in … Minority Marketing: Research Perspectives for the 1990s: Proceedings of the 1993 Minority Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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by Susanne Royer : Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods (Routledge Advances in Management and Business Studies)

ISBN : #0415652006 | Date : 2012-11-03

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PDF-d7f0d | Focusing on Business to Customer (B2C) internet business, and on firms that offer intangible products and/or services that can be directly consumed via the world wide web, Strategic Management and Online Selling also covers immaterial products and online news information or home banking. Considering how firms with similar specific characteristics are able to realize competitive advantages, this t… Strategic Management and Online Selling: Creating Competitive Advantage with Intangible Web Goods (Routledge Advances in Management and Business Studies)


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ISBN : #160773012X | Date : 2009-01-01

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by J. Paul Peter : Consumer Behavior

ISBN : #0073404764 | Date : 2009-12-21

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PDF-22827 | This book takes a strategic look at consumer behavior in order to guide successful marketing activities. The Wheel of Consumer Analysis is the organizing factor in the book. The four major parts of the wheel are consumer affect and cognition, consumer behavior, consumer environment, and marketing strategy. Each of these components is the topic of one of the four major sections in the book…. Consumer Behavior


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